Export countermeasures of hardware products under the background of cross-border e-commerce is the main focus of this paper. The improvement of the cross-border e-commerce logistics industry is mainly carried out from the aspect of strengthening the integration of resources. The government still needs to make a reasonable setting for the third-party logistics planning to provide a good environment for the logistics industry. By improving the system and strengthening the guidance and supervision of hardware exhibitions, we have gradually created a good hardware exhibition environment . This paper gives the novel ideas for the countermeasures of hardware products under the background of cross-border e-commerce.