Innovation is the inherent requirement of the ideological and political education in colleges and universities, and it is an inevitable choice for ideological and political education to effectively respond to changes in external time and space conditions. Under the premise of the comprehensive coverage of the Internet and the gradual strengthening of the information construction in colleges and universities, all kinds of trace information, such as the teaching behavior of educators, the scope of the education process, the behavior characteristics and the state of mind reflected by educators. This paper gives the novel ideas under the discussions on the Marxist theory, in the future, we will consider the different applications.