Aesthetic education in colleges and universities is an important part of the university education system and plays a vital role in cultivating students' creativity, aesthetic emotions and comprehensive qualities. However, with the continuous development of society and technology, the traditional aesthetic education teaching model may need to be innovated to adapt to the needs of the new era. This paper aims to study the innovation and practice of aesthetic education teaching models in colleges and universities and explore how to better cultivate students' sense of beauty and creativity.