Based on the two core applications of quantum information, this paper analyzes the current consensus channels and health data patterns of sports culture dissemination. First, it expounds the dual structure of the dissemination of sports culture, builds a quantum decentralized data integration center based on blockchain, provides financial support for the construction of college students' sports culture, and provides platform support for health data. Then, a sports culture dissemination and promotion system was constructed, from perfecting and standardizing the sports system, shaping and maintaining a good image, establishing brand awareness, innovating dissemination content and dissemination methods, adhering to people-oriented, and striving for government support. The experimental results proved that based on quantum decentralization The binary game method can effectively increase the scope of sports culture dissemination and improve the analysis of health data.