This paper aims to study the impact of the digital transformation of the circulation industry on the efficiency of agricultural product circulation. Through literature review and empirical analysis, this paper finds that digital transformation can promote the improvement of the circulation efficiency of agricultural products, mainly in the aspects of informatization, logistics and intelligence. Digital transformation can improve the information transparency of agricultural products, reduce circulation costs, increase circulation speed, and shorten the length of the supply chain. Digital transformation can also improve the transportation efficiency of agricultural products through the application of logistics technology, and further improve the circulation efficiency. Digital transformation can also improve the quality and safety of agricultural products and increase consumers' trust in agricultural products through the application of intelligent technologies. This paper proposes the impact mechanism of digital transformation on the circulation efficiency of agricultural products, and puts forward policy recommendations to promote the application of digital transformation in the circulation of agricultural products.