Based on the research on "the governance of rural communities under the background of new urbanization", it is first necessary to clarify the "problems arising in the governance of rural communities", and then it is related to the widespread shortage of funds, the difficulty in improving the level of public services, the development of rural industries and the combined with the four problems of difficulty in employment for villagers and relatively backward service level, the countermeasures for the existing problems in rural community governance are analyzed, hoping to provide help to relevant people. The development of new-type urbanization and industrial integration is a new idea and concept vigorously advocated by the state, which has great guiding significance for the economic construction of various regions. However, under the current urbanization development model, more and more new rural communities have emerged, making rural community governance face new bottlenecks. Based on the development process of new urbanization, this paper analyzes the key points and characteristics of rural community governance innovation in the process of new urbanization.