With the continuous development of digital technology, digital media has gradually become an indispensable part of people's daily lives. The integration of "Internet +" technology and digital animation creation will not only help expand the development space of animation, but also help enrich the ways of animation creation. This article explores the impact of digital technology and digital media on animation creation under the background of "Internet +", and proposes the application of digital technology and digital media in animation display. The results show that it helps to increase the level of animation creation by 7.6%.